WPP Media Associate Director Performance Strategy

Lead performance strategy at WPP Media as an Associate Director in Toronto, Canada. Use your analytical skills to optimize media campaigns and enhance overall business performance.
This role is focused on executing campaigns that meet key performance indicators while partnering with Planning and Analytics teams to derive meaningful insights. You will make tactical adjustments to ensure that campaigns align with clients' strategic objectives and report on performance outcomes effectively. By fostering collaboration across teams, you will optimize media delivery for enhanced results.
Key Responsibilities:
• Ensure execution aligns with business and campaign objectives
• Make tactical adjustments to enhance campaign effectiveness
• Partner with Analytics to derive actionable insights
• Maintain communication of performance outcomes
• Connect Planning, Analytics, and Activation teams smoothly
Requirements:
• Expertise in performance media optimization and plannin...