Opportunity Description
Lead AfterShip's dynamic vertical marketing strategies as a Senior Lead, leveraging your B2B SaaS experience. Drive targeted go-to-market efforts in key industries to engage high-value clients.
In this pivotal role, you will be responsible for building AfterShip's vertical marketing program from scratch. Each quarter, collaborate closely with sales to define and tackle priority verticals through multi-channel marketing strategies. Your leadership in integrated campaigns will be critical for generating a robust pipeline and cultivating qualified opportunities for the sales team.
Key Responsibilities:
• Set quarterly vertical marketing strategies and campaigns
• Run integrated marketing campaigns targeting named accounts
• Collaborate with sales to manage and grow the pipeline
• Develop assets needed for effective outreach
• Report on pipeline metrics to the VP Marketing
Requirements:
• 8+ years of B2B SaaS marketing experience
• Expertise in integrated dema...
In this pivotal role, you will be responsible for building AfterShip's vertical marketing program from scratch. Each quarter, collaborate closely with sales to define and tackle priority verticals through multi-channel marketing strategies. Your leadership in integrated campaigns will be critical for generating a robust pipeline and cultivating qualified opportunities for the sales team.
Key Responsibilities:
• Set quarterly vertical marketing strategies and campaigns
• Run integrated marketing campaigns targeting named accounts
• Collaborate with sales to manage and grow the pipeline
• Develop assets needed for effective outreach
• Report on pipeline metrics to the VP Marketing
Requirements:
• 8+ years of B2B SaaS marketing experience
• Expertise in integrated dema...
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