Senior CRO Manager - Organic Search

As a **Senior CRO Manager - Organic Search** , you'll lead full-funnel testing and optimization initiatives focused on search engine visibility and performance across Rocket's digital properties, including emerging AI Search capabilities. You'll partner closely with SEO managers, content growth teams, and product teams to design and execute sophisticated A/B and multivariate tests that drive measurable impact on organic search results and business outcomes. Your deep expertise in experimentation methodology, technical acumen, AI automation, and curiosity will shape how we test schema changes, content strategies, and user experience enhancements across both traditional and AI-powered search channels. You'll mentor junior team members and provide strategic recommendations to senior leadership, driving innovation in how we approach SEO testing and optimization.

**About the role**

+ Lead full-funnel experimentation and optimization across organic search & direct traffic ...