Opportunity Description
Elevate customer loyalty at Bushbalm as a Retention Marketing Manager. Spearhead Email and SMS marketing strategies to cultivate repeat purchases and enhance customer lifetime value in a dynamic skincare startup.
Bushbalm, a leader in the skincare industry and recognized by Dragons’ Den, seeks a Retention Marketing Manager. You will plan and execute innovative marketing initiatives across DTC and B2B channels, leveraging your strategic and data-driven mindset. Your role encompasses managing a coordinator while optimizing customer engagement through personalized approaches.
Key Responsibilities:
• Lead Email and SMS campaigns for retention efforts
• Optimize customer journeys including winback and loyalty strategies
• Develop segmentation strategies with customer data
• Manage creative execution and testing of campaigns
• Analyze campaign performance and adjust key metrics
Requirements:
• 3–5 years of lifecycle o...
Bushbalm, a leader in the skincare industry and recognized by Dragons’ Den, seeks a Retention Marketing Manager. You will plan and execute innovative marketing initiatives across DTC and B2B channels, leveraging your strategic and data-driven mindset. Your role encompasses managing a coordinator while optimizing customer engagement through personalized approaches.
Key Responsibilities:
• Lead Email and SMS campaigns for retention efforts
• Optimize customer journeys including winback and loyalty strategies
• Develop segmentation strategies with customer data
• Manage creative execution and testing of campaigns
• Analyze campaign performance and adjust key metrics
Requirements:
• 3–5 years of lifecycle o...
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