Opportunity Description
Join MEC as Loyalty Program Manager to transform the Member Rewards experience through strategic insights and member engagement in a vibrant hybrid work setting from Vancouver.
You will lead the vision and execution of loyalty initiatives that resonate with MEC's outdoor members. This role demands a creative thinker with over 5 years of experience in loyalty marketing, focusing on member journey mapping and lifecycle optimization. You’ll leverage data insights to improve member engagement and develop effective campaigns that enhance loyalty and retention.
Key Responsibilities:
• Manage a cohesive member journey across all interactions
• Shape CRM strategies to enhance member experiences
• Utilize analytics for campaign performance improvements
• Drive cross-channel campaign execution and planning
• Present insights and loyalty strategies to executives
Requirements:
• Relevant degree in Business or Marketing
...
You will lead the vision and execution of loyalty initiatives that resonate with MEC's outdoor members. This role demands a creative thinker with over 5 years of experience in loyalty marketing, focusing on member journey mapping and lifecycle optimization. You’ll leverage data insights to improve member engagement and develop effective campaigns that enhance loyalty and retention.
Key Responsibilities:
• Manage a cohesive member journey across all interactions
• Shape CRM strategies to enhance member experiences
• Utilize analytics for campaign performance improvements
• Drive cross-channel campaign execution and planning
• Present insights and loyalty strategies to executives
Requirements:
• Relevant degree in Business or Marketing
...
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