Marketing Commercial Head

About The Role

Ensure mall promotion & advertising activities run in accordance with applicable company procedures, so that they can support the achievement of sales.

What will you be doing?

• Develop program/event strategies that are attractive, effective, efficient and communicative in accordance with needs, marketing intelligence information and store/product characteristics, so as to increase national sales for the retail group for which they are responsible.
• Ensure that the implementation of the program/event runs smoothly in accordance with the budget and marketing calendar plan that has been determined.
• Evaluate all program/event implementation activities to determine consumer behavior and needs as well as the effectiveness of the program being implemented in order to improve the quality of work.
• Develop working relationships with vendors/sponsors/media/PH/agency/press/other parties and ...