Manager Of Crm Email Strategies Toronto

Manager of Email Automation & Analytics – Toronto

Join Origins as the Manager of Email Automation & Analytics in a hybrid role based in Toronto. Leverage your expertise in Salesforce and data analytics to create impactful email marketing strategies. In this position, you will report to the Senior Manager of CRM, focusing on developing automated email flows that enhance customer retention and loyalty. Your technical proficiency will support analyzing campaign performance, audience segmentation, and optimizing processes based on data-driven insights. A minimum of five years in CRM or online marketing is required.

Key Responsibilities

• Implement CRM Email Journey programs for customer engagement
• Optimize email templates for branding and user experience
• Analyze audience data for effective email personalization
• Manage marketing email deployments across campaigns and promotions
• Track performance metrics and provide action...