Opportunity Description
Become pivotal in digital transformation as RCL's Manager of Performance Media. Oversee a team focused on innovative, data-centric performance strategies in a hybrid work environment.
Reporting to the Director of Media and Growth, you'll facilitate the transition from traditional media buying to a privacy-centric, AI-driven performance approach. You'll ensure the strategy encompasses advanced analytics and stakeholder engagement to optimize the customer acquisition funnel.
Key Responsibilities:
• Execute a strategy for transitioning to first-party data reliance
• Guide the team in leveraging advanced ad products
• Provide critical insights through advanced analytics
• Collaborate for a cohesive brand-led performance strategy
• Promote a culture of rapid experimentation for growth
Requirements:
• College diploma in related fields required
• 5+ years of experience in digital media management
• Proven ability to analyze complex data for growth
• Strong ...
Reporting to the Director of Media and Growth, you'll facilitate the transition from traditional media buying to a privacy-centric, AI-driven performance approach. You'll ensure the strategy encompasses advanced analytics and stakeholder engagement to optimize the customer acquisition funnel.
Key Responsibilities:
• Execute a strategy for transitioning to first-party data reliance
• Guide the team in leveraging advanced ad products
• Provide critical insights through advanced analytics
• Collaborate for a cohesive brand-led performance strategy
• Promote a culture of rapid experimentation for growth
Requirements:
• College diploma in related fields required
• 5+ years of experience in digital media management
• Proven ability to analyze complex data for growth
• Strong ...
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