Lifecycle Marketing Manager Role

Drive customer engagement at our organization as a Lifecycle Marketing Manager. Focus on executing tailored email campaigns and optimizing retention strategies in a collaborative environment.

The ideal candidate has 4-6 years of experience in lifecycle marketing, CRM, and customer success. You will design promotional campaigns, analyze customer bases, and maintain engagement platforms like Email and SMS. Collaborating with Marketing, Merchandising, and Customer Experience teams will be vital to ensure personalized communications.

Key Responsibilities:
• Develop and execute promotional email and lifecycle campaigns
• Optimize onboarding processes and improve retention metrics
• Analyze customer segments to craft tailored engagement strategies
• Maintain and implement engagement platforms including SMS and CDP
• Provide data-driven insights for continuous improvement

Requirements:
• University Degree or College Di...