Go to Market Lead - Martech AI

Data and AI Go-to-Market Lead

Play a pivotal role in driving growth and demand for AI and Martech services in the Canadian market.

Responsibilities

Strategic Leadership

• Develop and execute innovative go-to-market strategies for Martech and AI-driven solutions across Accenture Song’s practice and industry groups.
• Lead conversations with clients on adopting Adobe and Salesforce technologies to enhance their Martech capabilities.
• Partner closely with VP and C-suite clients, crafting compelling narratives that showcase our value proposition and shaping transformative deals and opportunities.

Sales Excellence

• Originate, qualify, and close new deals for Accenture Song’s Martech and AI practice, ensuring alignment with client needs and business objectives.
• Lead client-facing pre-sales activities, including developing sales strategies a...