Digital Marketing Specialist at Pacesetter Homes

Join Pacesetter Homes as a Digital Marketing Specialist in Edmonton, Alberta. This role focuses on optimizing marketing automation and CRM while supporting digital marketing strategies.

The Digital Marketing Specialist will collaborate with the Director of Marketing and Customer Experience. In this role, you will utilize HubSpot for digital marketing initiatives, assist with onboarding teams, and develop technical requirements to enhance campaigns. You’ll provide insights on best practices to boost system effectiveness and identify areas needing improvement.

Key Responsibilities:
• Generate reports on key metrics and sales performance
• Develop technical requirements within HubSpot
• Guide teams on effective HubSpot usage
• Troubleshoot gaps in the marketing funnel
• Onboard teams to HubSpot and marketing platforms

Requirements:
• Bachelor’s Degree or Diploma in Marketing
• Minimum 1 year of digital market...