Digital Consumer Growth Leader at Arterra

Drive digital growth and revenue at Arterra Wines Canada as the Senior Manager, Digital Consumer Growth. Focus on scalable acquisition and retention strategies for our e-commerce and wine club subscriptions.
This senior role is pivotal in managing the P&L for digital initiatives that foster profitable revenue growth. You will leverage data-driven strategies to enhance customer portfolios and optimize online sales. Ideal candidates are required to possess a robust commercial mindset and experience in a performance-focused environment.
Key Responsibilities:
• Manage P&L for digital consumer growth across DTC channels
• Develop strategies to boost wine club memberships and subscriptions
• Lead performance marketing initiatives for customer acquisition
• Establish and monitor KPIs including CAC and ROAS
• Direct cross-functional projects with brand and finance teams
Requirements:
• Bachelor's Degree in Business or Digital Marketing
• 5+ years in digital market...