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Data Scientist for Marketing Optimization

Electronic Arts

vancouver, bc, Canada Full-time July 04, 2026

Opportunity Description

Become a Data Scientist at Electronic Arts in Toronto, leading mobile growth through advanced data analytics. Utilize your skillset in a hybrid environment focused on strategic marketing decisions.

Join the Data & Insights team at EA where you will focus on data-driven marketing efforts. Collaborate with a team of data scientists to design and implement models that assess the efficacy of marketing spend. This role welcomes insights-driven professionals ready to contribute to game performance analysis and marketing strategy optimization.

Key Responsibilities: • Create Bayesian Hierarchical Media Mix Models to assess marketing effectiveness • Design experiments to measure causal impacts of marketing strategies • Lead retargeting initiatives utilizing A/B testing methodologies • Develop budget optimization tools for improved decision-making • Implement forecasting models for predicting game success

Requirements: • Master’s degree in a quantitative field and rele...
Full-time IT & Technology

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