CX & Digital Marketing Manager

Our client is a leading medical diagnostics company present in Kenya, Ghana, Zambia, Tanzania & Uganda. Over the last 40+ years, the company has been touching millions of lives each year by providing actionable health insights to patients and doctors. They are seeking to fill the role of a CX & Digital Marketing Manager for their Kenya Operations, as per below:

 Key Responsibilities

• Drive the achievement of revenue and growth targets across digital channels and customer engagement initiatives.
• Develop and execute comprehensive digital marketing strategies across multiple platforms to enhance brand visibility, customer acquisition, and retention.
• Lead customer experience (CX) initiatives aimed at improving customer satisfaction, loyalty, advocacy, and overall customer lifetime value.
• Strengthen brand positioning and dev...