CDP (Customer Data Platform) Lead / Toronto, ON (Hybrid)

<div><b>Role: </b>CDP ( Customer Data Platform) Lead<br /> <b>Location: </b>Toronto, Canada (Hybrid)</div> <div> </div> <div>Exp:10 Years---Role Overview<br /> Canada Life is seeking an experienced CDP (Customer Data Platform) Lead to define and drive the strategy, design, and implementation of Customer Data Platform solutions. This role will provide technical and functional leadership in building unified customer profiles, enabling data-driven insights, and supporting personalized customer engagement across enterprise systems.<br /> ________________________________________<br /> Key Responsibilities<br /> Define CDP architecture, strategy, and implementation roadmap<br /> Design and build unified customer data models and segmentation frameworks<br /> Lead integration of CDP with enterprise systems (CRM, OnBase, APIs, marketing platforms)<br /> Ensure data ingestion,...