BWZ Director Growth Marketing Role

Join BWZ as Director of Growth Marketing and spearhead our audience acquisition efforts. Lead the charge in crafting optimized conversion strategies and managing experimentation.
In this hands-on role, you'll have full ownership of audacious growth initiatives, from managing paid campaigns to building strategic partnerships. Reporting to the COO, you will work closely with cross-functional teams to deliver actionable insights and operational improvements. Ideal candidates thrive in building structures and processes from scratch.
Key Responsibilities:
• Own and execute the paid acquisition strategy effectively
• Optimize conversion pathways and analyze funnel drop-offs
• Collaborate on A/B testing frameworks and reporting systems
• Construct efficient onboarding processes for various services
• Maintain live dashboards tracking crucial marketing metrics
Requirements:
• Experience in growth marketing, ideally in media or newsletter format
• Hands-on experien...