BMO Senior Manager in Campaign Optimization (Toronto)

Transform customer engagement with BMO as a Senior Manager in Campaign Strategy & Optimization, located in Toronto. Focus on driving revenue through refined communication strategies. This hybrid role entails close collaboration with product and channel leaders to enhance targeted communications.

Key Responsibilities

• Implement customer optimization strategies to boost revenue
• Manage all communications efforts across various channels
• Assess and suggest improvements to campaign effectiveness
• Convert analytics into business insights for leadership
• Direct data needs for targeted communications

Requirements

• At least 5 years in direct customer communications
• Documented experience in campaign optimization
• Excellent analytical and leadership strengths
• Hands‑on experience with SAS, SQL, and Power BI
• Required post‑secondary degree