Opportunity Description
Overview
This role focuses on end-to-end trade marketing execution for customized Portfolio solution empowerment and PSC in-store activation. The position centers on scenario-based solution customization, standardized store image upgrading, and immersive in-store marketing activation. The core goal is to boost channel quality, enhance on-site consumer experience, convert display advantage into sales.
Responsibilities
The business is still express growth momentum with double digital growth target in Y2026. Customized solution is much critical for business delivery
Develop and implement channel-specific trade marketing strategies aligned with the company’s overall business objectives, focusing on premium retail channels (, Hema, Ole, PDL and trans formative channel, YH etc ).
Collaborate with sales team to design trade programs, including in store promotions, visual merchandising, loyalty schemes, a...
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