Assistant Manager, Brand Marketing – Culture & Growth Marketing

About the Role

The Assistant Manager, Brand Marketing – Culture & Growth Marketing is a brand steward, responsible for positioning Gap at the epicentre of cultural conversation and elevating brand visibility in cultural spaces that matter. This individual will bring a deep interest in brand marketing, strategy and bringing stories to life through different mediums. This role will support the development and execution of high-impact, culturally-relevant brand initiatives, and ensuring widespread implementation and executional excellence across all channels, including paid media, social, retail, site/digital, loyalty, partnerships, PR, and product experience, with a mission to ensure Gap remains the talk of the town.

What You'll Do

Strategic Development

Support the development of inspiring marketing briefs by gathering key inputs from Cultural observations, desk research, Consumer Insights, and Product teams, helping to ac...