Account Director – Events

Overview

• Participate in recruiting and retaining of a portfolio of strong revenue-generating clients for Acosta Marketing Group.
• Serve as primary contact for coordination of strategic development, creative development, and mediaplans and tactical execution (may include merchandising and other retail objectives) for client’s brand(s).
• Serve assigned retailers with creative initiatives, execution elements and coordinate timelines and logistics of all proposed, pending and confirmed projects.
• Serve as the primary point of contact to selected AMG clients and the secondary contact (behind CSD) for certain clients.
• Facilitate and approve the communication, presentation and creation of promotional campaigns that meet client’s sales and marketing objectives.
• Support corporate platform initiatives.
• Interact with clients and retailers to activate profitable platform events.
• Serve as the marketing expert and integr...